We’ve recently become aware that some IBOs across the network are using the term “broker” when describing themselves or their role. Use of this term carries genuine legal and compliance risks that could affect both you and the Conxxion opportunity.
Why use of the word “Broker” is a problem
In Australia, the term “broker” carries significant legal weight. Across regulated industries such as insurance, finance, and credit, a broker is a licensed intermediary who arranges or negotiates contracts on a client’s behalf; and must hold the appropriate licence to do so legally. This is not what IBOs do. The Conxxion model requires customers to personally enter into their own contracts, and IBOs play a referral role, not an advisory or contractual one.
Using the term “broker” could imply you hold a lisence, that you act as a formal Conxxion agent, or that you are conducting regulated financial activity. None of this is accurate, and presenting yourself this way could constitute a false or misleading representation under the Australian Consumer Law.
What to say instead
Here are some accurate ways to describe your role:
- Independent Business Owner (IBO) — your official Conxxion title, always accurate and compliant
- Referrer — straightforward and accurately reflects the referral nature of the role
- Service Consultant — generic and low risk, implies expertise without legal implications
- Specialist — broad and suitable for everyday use, with no defined legal meaning
Please take a moment to review any materials, social media profiles, scripts or conversations guides where the term “broker” may appear, and update them as soon as possible. If you have any questions about ghow to describe your role accurately, reach out to our Compliance Team on .
